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In 1963, a leather craftsman by the name of Sante Mazzarolo brought into the world a future icon. Based in the North Italian town of Asolo, Mazzarolo began producing the first products bearing what is known today as the Alpinestars Label. Very conscious of the increase in motorcycle popularity in Europe, Sante realized an opportunity to apply his talents and technical abilities to design a new model of footwear that would meet the protective needs and requirements of the elegant yet brutal sport. The revolutionary footwear that Mazzarolo produced would eventually become a representative for motocross protection. Since its creation, Alpinestars has become the world-leading manufacturer of professional racing products, motorcycling airbag protection, high-performance apparel and technical footwear. Alpinestars understands that the best design and research is achieved under extreme conditions. Additionally being in involvement with Formula 1, NASCAR, AMA, World Motocross and MotoGP has led to the creation of the most advanced technical equipment for the world racing’s top athletes. Blackfoot is proud to supply our customers with Alpinestars protective equipment and footwear, we aim to offer you the highest-level product quality, customer service and safety to prepare you best for the journeys ahead. Come on in and try on some gear!